2017 March 10 I’m a huge fan of music album artwork. Particularly album artwork that clearly has a concept and story that’s being told in support of the music contained on the album. One of my all time favorite albums, from both a music perspective and album cover concept perspective,…
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Tom Libertiny is an award-winning composer, author, photographer, and director. He creates stories with intention across words, visuals, and music.
2017 | Movies | Null Paradox | Addiction
2017 March 3 Addiction | “…compulsive engagement in rewarding stimuli, despite adverse consequences…” It’s one of the underlying themes of the relationship between the characters of Gertrude & Grace in the books, music, and live show from our Null Paradox interactive rock opera. While Gertrude is addicted to Grace’s extroverted,…
Continue Reading2017 | Movies | 5 Things Your Website Must Include
2017 February 25 For a vibrant website, one that has helpful content for your customers and is easily indexed (Search Engine Optimized–SEO), it must include these 5 items: Designed to be Mobile Friendly This means that your customers and potential customers can easily view and use your website on smartphones and…
Continue Reading2017 | Movies | Purpose of an Interview?
2017 February 24 The interview itself is the purpose of the work [not the story]. Dave Isay. Ask the big life questions. Pour your attention into the interview. Be an active participant in the conversation. Remember it’s not the “story” that matters. Say thank you. Dave Isay: Everyone around you…
Continue Reading2017 | Movies | Facebook Like vs YouTube Subscribe
2017 February 22 The Story of Maybe “Maybe.” When you’ve asked a person out for coffee and their response is “maybe” that’s the equivalent to a Facebook “Like.” Their response could mean: If I don’t have something else to do, let’s have coffee. If something better doesn’t come along, we can…
Continue Reading2017 | Movies | Give Your Client What They Need
2017 February 19 We’re not there to give the client what they want. We’re there to give the client what they need. –David Droga, Creative Chairman, Droga5 Create what you know. –Sal Maskela, YouTube and TV host
Continue Reading2017 | Movies | YouTube Brandcast?
2017 February 16 “The number of people visiting YouTube is up by 40% year on year,” [Susan Wojcicki, CEO of YouTube] declared. Wooooo! “Watch time is growing by 50% year on year.” Wooooo! “YouTube reaches more 18 to 49 year olds on mobile alone than any cable network.” Wooooo! Learn…
Continue Reading2017 | Movies | Killer Product Videos
2017 February 15 VIMEO (Originally known as “Video + Me” and now part of Google) is known as the go-to video website for high quality film and video. Here’s their take on the key attributes of a killer product video: Context Show and tell Tell your story Beautify your home…
Continue Reading2017 | Movies | Steel | Backstory
2017 February 12 In response to your questions, here’s some of the background information about the concept photoshoot for our movie Steel (working title). For background about the movie, please click HERE. And for location scouting information, please click HERE. Team Concept & Photography | Tom Libertiny Model |…
Continue Reading2017 | Words | Resources
2017 February 10 It’s time for some spring cleaning. Granted, it’s early February here in Michigan and Punxsutawney Phil, everyone’s favorite meteorologist, has just predicted six more weeks of winter. But I’m going to keep a New Years eve commitment and do website spring cleaning and organization despite the weather…
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