2017 February 19 We’re not there to give the client what they want. We’re there to give the client what they need. –David Droga, Creative Chairman, Droga5 Create what you know. –Sal Maskela, YouTube and TV host
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2017 | Movies | YouTube Brandcast?
2017 February 16 “The number of people visiting YouTube is up by 40% year on year,” [Susan Wojcicki, CEO of YouTube] declared. Wooooo! “Watch time is growing by 50% year on year.” Wooooo! “YouTube reaches more 18 to 49 year olds on mobile alone than any cable network.” Wooooo! Learn…
Continue Reading2017 | Movies | Killer Product Videos
2017 February 15 VIMEO (Originally known as “Video + Me” and now part of Google) is known as the go-to video website for high quality film and video. Here’s their take on the key attributes of a killer product video: Context Show and tell Tell your story Beautify your home…
Continue Reading2017 | Movies | Steel | Backstory
2017 February 12 In response to your questions, here’s some of the background information about the concept photoshoot for our movie Steel (working title). For background about the movie, please click HERE. And for location scouting information, please click HERE. Team Concept & Photography | Tom Libertiny Model |…
Continue Reading2017 | Words | Resources
2017 February 10 It’s time for some spring cleaning. Granted, it’s early February here in Michigan and Punxsutawney Phil, everyone’s favorite meteorologist, has just predicted six more weeks of winter. But I’m going to keep a New Years eve commitment and do website spring cleaning and organization despite the weather…
Continue Reading2017 | Movies | Steel
2017 February 7 Work on writing my movie Steel (working title) is continuing. It’s a movie set in the early 1900’s during the technology revolution that lead to affordable automobiles and all of the changes and upheavals to society that ensued. It’s similar to what will likely happen during the next 20…
Continue Reading2017 | Movies | How to Increase Event Awareness
2017 February 4 The Heartbeat of Plymouth Festival is held annually in Plymouth, Michigan. Organized and sponsored by 5 community churches its intent is to create a bridge between different faiths by focusing on the core beliefs of each faith. The festival features Christian music, inspirational speakers, community service projects, as well…
Continue Reading2017 | Words | Communication | Derek Sivers
2017 January 2 I’ve been a fan of Derek Sivers since he founded CDBaby.com, one of the world’s largest retailers of music. He’s adamant that change is a necessary part of life, with his litmus test being: when he feels too comfortable in any aspect of his life, he changes.…
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